The third Thursday of November is a much-awaited and high-profile event in
France, the release of the first Beaujolais wines. Probably now more a marketing strategy
than an actual event, it splits the wine
lovers of the country into them that won’t
and them that do taste these fresh young wines. We were invited
into our French neighbour’s for a tasting – couple of bottles polished off with two saved for when he comes to dinner on Sunday.
David is a mine of information when it comes to wine (and most things) and says that it is actually the Japanese who are first to taste these light red wines.
This site http://www.japanupdate.com/?id=11552 confirms this “The third Thursday in November traditionally marks the official debut of the new season’s Beaujolais around the world, and the Japanese are first to get a taste of the light red wine because of the time zone. A spokesman for importer Suntory says
import about 7.2 million bottles of the wine this year. The record for Japan was 12.5
million bottles sold in 2004. “ – not that I ever doubted
The first bottle we tried (second from right) had, I'm not lying, the taste of bananas - something that David had asked me of some Bordeaux wines he has shared with us. I was sure then that this was a ' trap' and when he agreed with me re the Beaujolais I still wasn't sure!